Learning Blocks

Harmonic brand agency - Learning Blocks - doors

The challenge

Learning Blocks is an educational development centre located in Burleigh on the Gold Coast. They focus on school readiness classes and the tutoring of children aged between 5 and 18. As a startup company, Learning Blocks came to us looking to develop a new brand on which to build their business.

Harmonic brand agency - Learning Blocks - logo

The strategy

As an educational centre servicing a very young demographic, we wanted to make the branding bright and fun. Something that children would be excited by.

We began by crafting a logotype around the idea of building blocks. The result is a sophisticated marque that is design forward, and engaging to both parents and children. Blocks of colour, images of happy youngsters and a bright, bold pattern consisting of items associated with learning are used throughout materials and effectively communicate what Learning Blocks is all about.

Harmonic brand agency - Learning Blocks
Harmonic brand agency - Learning Blocks - badges
Harmonic brand agency - Learning Blocks - workbooks

I get so many comments from people about how much they love the logo! Thank you.

Kirsty Boniface

Owner, Learning Blocks

Harmonic brand agency - Learning Blocks - cards
Harmonic brand agency - Learning Blocks

Services: Brand identity, brand strategy, stationery, signage, interior graphics